
The One-Page Strategic Plan: What It Actually Is
A one-page strategic plan gets mistaken for a business plan all the time. The two do very different jobs, and confusing them is why a
Practical thinking on what it actually takes to scale a business — from someone who built one, ran it for nearly twenty years, and sold it.
Two things live here. Written articles on the real problems founders hit between £1M and £10M. And the Founder Hacks podcast — longer conversations with people who have been through it.
Short, honest reads on the decisions that keep landing back on your desk — delegation, bottlenecks, leadership team alignment, and the gap between strategy and the day-to-day work.

A one-page strategic plan gets mistaken for a business plan all the time. The two do very different jobs, and confusing them is why a

Bad luck is usually just poor planning in disguise. When something goes wrong in a business, the first place we look is outside it.

What actually happens in a business coaching session? The real work is rarely the agenda you walk in with. A founder-coach on the gap beneath the list.
Longer conversations about building and scaling a business — what worked, what didn’t, and what the textbooks leave out. Listen wherever you get your podcasts, or read the notes here.

James: 90% of success can be boiled down to consistently doing the obvious thing for an uncommonly long period of time without convincing yourself that

Antony: I think people who aren’t entrepreneurs think this is so easy to run a company, right? But all this stuff happens, and you’ve got

Simon: Any business that isn’t concentrating on its resource isn’t going to do so well, and any business that is spending a lot of time

Joss: You can’t be attached to a specific product or a feature or an idea or a potential customer. You constantly have to take a

Ben: The younger generations now are going to have to be very good at reinventing themselves and adapting to reality, which is changing all the

“Our brains run in channels and rivers, and sometimes by jumping out of them, as Edward de Bono famously said, we can find that big
Longer conversations about building and scaling a business — what worked, what didn’t, and what the textbooks leave out. Listen wherever you get your podcasts, or read the notes here.
Founders running UK businesses at roughly £1M to £30M turnover who want to scale beyond. Usually ambitious, often stuck somewhere specific, and looking for structure — and someone who has actually done it, not theory.
The articles are short written reads on a single problem, done in a few minutes. The Founder Hacks podcast is longer and more conversational, usually with a guest who has built or scaled something themselves. Same territory, different depth.
Antony Enright, the founder of Atomex. He started his first business in 1999, ran it for nearly twenty years, and sold it in 2018. It comes from that experience rather than a framework he was taught.
On Apple Podcasts, Spotify, and wherever else you listen — links are on each episode. You can also read the notes and key moments here on the site.
Yes. The first conversation is 30 minutes, free, with no pitch. We’ll talk about where you are and whether we can help. If we’re not the right fit, we’ll say so.
30 minutes. Free. We talk about where you are, what you’re working through, and whether executive coaching — or something else — is the right fit right now. If it isn’t, we’ll say so.